NBR’s Ultimate Stock Cup: Global Rivals: PepsiCo vs. Coca-Cola

As countries battle it out in the World Cup for the ultimate prize in soccer, we decided to launch a competition of our own. Over the next four weeks we’ll take a look at 16 companies that battle it out everyday in the business world. Our first match up is Coke versus Pepsi. We want your take! Vote on which stock is a better pick:



Born: 1886

International Headquarters: Atlanta, GA.

Annual Revenue: $47 billion

It’s been called the strongest brand in the world. The original carbonated confection was an instant hit, rising quickly to become a global icon. But as demand has leveled off, it has played to its strengths in bottling distribution with superstar products like Nestea, Minute Maid, Sprite, Tab, Fesca and Hi-C. Recent additions include Capri Sun, Disani, Powerade, Honest Tea and Rockstar.


Born: 1898

International Headquarters: Purchase, NY.

Annual Revenue: $66 billion

After declaring bankruptcy twice in the 20th century, the Pepsi-Cola company merged with Frito Lay in 1965 and became PepsiCo. It owns beverage brands like  7-Up, Tropicana, Gatorade. In 2009 its snack food supremacy drove PepsiCo’s overall market value past Cokes for the first time and it remains there today.

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